The Caravan Club has been awarded first place in the prestigious ‘Top 50 Companies for Customer Service 2016’ awards in the travel and hospitality category. The touring specialist also came second in the ‘Best Email’ category across all UK companies that entered the awards.
The Caravan Club’s customer service team is made up of over 140 employees at its East Grinstead head office as well as a network of sites staff across The Caravan Club’s 200 Club sites and 2,500 privately owned places to stay in the UK.
Commenting on the win, Peter Martin, Head of Operations, Membership Services at The Caravan Club, said:
“This award is testament to the strength of our customer service team, both at head office and across our site network. We pride ourselves on offering the best possible touring experience for our members, from the first enquiry right through to when they are on holiday. This award win is incredibly well deserved by all involved and we will continue to develop, and evolve our customer service channels to meet the needs of our members.”
The Top 50 companies for Customer Service 2016 were announced on 27 October at the Edinburgh Corn Exchange as over 700 leaders in customer service turned out in force for an evening of industry celebration.
The Top 50 is the largest benchmarking exercise for customer service in the UK and run in partnership with GfK Mystery Shopping, one of the UK’s leading independent market research organisations. It is the only benchmarking service to use real customers to provide analysis across calls, email, live chat and social media. The report is based on an extensive programme of mystery shopping. Assessors, who are both actual and potential customers, engage with member contact centres and then record what happens during their phone conversation, email, live chat and social media channels.